Shell partners: BMW and Hyundai
The news has been published: 09.07.2020
SHELL AND BMW
In the world of motorsport, cooperation between Shell and BMW is called the most promising alliance. Thanks to the high quality of Shell fuel and the skill of the pilots, the teams of BMW racing cars are in the top of the rankings. Since 2015, the BMW Group has chosen Shell as the sole global supplier of motor oils.
Thanks to BMW Motorsport's DTM competition, Shell products and technologies are tested in one of the most tested racing disciplines. Scientists are tasked to ensure long-term performance of the engine in sports, where only seconds - is the difference between first and last place.
BMW Motorsport engineers continue to work with Shell scientists to develop high-performance oils for use in BMW Motorsport racing cars.
Due to the fact that Shell has the opportunity to test motor oils in extreme motorsport conditions, it provides constant development and improvement of products, such as Shell Helix Ultra oils with PurePlus technology, which can be purchased by any car owner.
SHELL AND HYUNDAI
Shell also continues its exciting and successful partnership with Hyundai Motorsport. As global partners since 2005, Hyundai and Shell have maintained a truly close relationship: remaining true to their roots and committed to excellence.
In cooperation with Hyundai Motor Company, the companies have achieved impressive results both in the field of customer satisfaction and in the field of joint marketing programs.
It is a relationship that helps to achieve significant goals, and the knowledge gained together on the track is transferred directly to Shell Helix Ultra oils, available to car drivers around the world.
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